At Solomon McCown, we pride ourselves on being ahead of the curve. It seems PRNewser agrees. Inspired by our post recommending businesses make Reddit a part of a digital public relations strategy, the industry bulletin also suggests learning your way around the platform.

The crowd on Reddit is more discerning than most, and impressing them won’t be easy. But AMA’s aren’t the only way to use the site, either: this is where many pieces of content begin their journey toward viral status, not to mention where sites like BuzzFeed and Gawker get a fair share of their stories.

Read PRNewser’s full post here.

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