SM& client, Paradigm Properties and one of their buildings, 101 Tremont, were featured on Building Engines’ blog for a “fantastic marketing program”. SM& was approached with the unique task to create a campaign in the commercial real estate space solely via digital communications. Through our understanding of Paradigm’s needs, we helped create a redesigned, responsive website that successfully integrates social media marketing and audience targeting. Thanks to Building Engines for the shout out!